Don’t Worry, It’s All Gucci—Westman, That Is—Queen Of Clean Beauty

Gucci Westman, A-List makeup artist and uncompromising mastermind behind the consciously-crafted clean, chic makeup collection Westman Atelier, created a Youtube series full of beauty tutorials and anecdotes about how she got to where she is now that should be at the top of your ‘Subscriptions’ list.

Photo via Westman Atelier

Photo via Westman Atelier

What do Gwyneth Paltrow, Drew Barrymore and Reese Witherspoon all have in common other than transforming their acting careers into their own mega brands? They all turn to clean beauty guru and famed make-up artist Gucci Westman for both their everyday and red carpet beauty looks. Gucci chronicles some of her famous friends’ favorite beauty tips and tricks on her YouTube series Makeup With Friends. Her clean cosmetic brand, Westman Atelier, just turned 3 this summer and in her new YouTube series, Skinimalist, she shares how she got to where she is through countless makeup tutorials.

Grab a lip pencil and start taking some notes.

Coining the term—SKINIMALIST—Gucci shares her daily beauty routines and the secrets to her dewy, luminous skin. Starting with her Vital Skin foundation and a few of her ingenious multitasking products (Beauty Butter and Baby Cheeks can be used on your cheeks, eyes AND lips)  you’ll be ready to show off your natural glow in a matter of minutes with zero caking.

The benefits of these products go deeper than what is seen, or unseen, on your skin. Gucci’s glamorous life has strong holistic roots and so she made certain that her products would be silicone-free along with containing active plant-based ingredients that address skin concerns (she herself battles with rosacea). During the process of creating her line, she didn’t care how long it took to get the formulas perfect—she refused to release anything that wasn’t up to her demanding clean-beauty standards. She believes you should put integrity and effort into everything you do no matter how time-consuming it may be. And, might we add, she achieved all of this while taking care of three little ones under the age of 10. #momgoals

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