Philip Kingsley Launches NEW Elasticizer Bluebell Woods—And We’re Here For It

Meet the Hair Mask that will transport you straight to the English Countryside—oh, while Instantly Hydrating Dry Hair

Inspired by the healing powers of nature, and its ability to restore energy and balance, breathe in the essence of the wild and rediscover your sense of self. Bluebell Woods allows us to instantly be transported to the dewy woodland wanders, warm dappled sunshine, and lush pools of native British Bluebells, a sentimental fragrance intertwined with floral undertones with fruity notes of red berry – the perfect addition to your hair care routine for spring.

TAKE A MOMENT FOR YOURSELF

This deep conditioning mask provides a luxurious experience for your locks while still offering the effects of the world’s first pre-shampoo treatment - instantly hydrating dry hair, adding shine, and reducing frizz INSTANTLY. Elasticizer is formulated with Hydrolyzed Elastin, Castor Oil, Olive Oil and Glycerin to provide hydration, lock in moisture, and improve strength of hair preventing breakage. The addition of bluebell woods relaxes and calms the mind.

It is no secret that our sense of smell is directly related to memory, allowing for us to be easily transported to a location or memory. This is also known as the Proust Effect, “The Proust Effect (aka scent transportation) has been studied significantly. It's even been proven that there's greater brain activity associated with a smell of a rose than the visual appearance of one, concluding the influence smell has on our minds.” Transport yourself to the English countryside and be left with hydrated moisturized and bouncy strands.